The first, best, most accurate and only Castle fan site that allows you to interact with the Castle cast & crew

Forums

Who's in Chat? [Chat Now]

A A A

Please consider registering
guest

Log In Register

Register | Lost password?
Advanced Search:

— Forum Scope —



— Match —



— Forum Options —




Wildcard usage:
*  matches any number of characters    %  matches exactly one character

Minimum search word length is 4 characters - maximum search word length is 84 characters

Topic RSS
DVR Numbers
October 12, 2009
3:37 pm
Jamz
Hard Core Castle Groupie
Forum Posts: 2644
Member Since:
September 5, 2009
Offline
1
0

I wasn't sure where to stick this. Sorry if it's not worthy of a new thread. It's the DVR numbers for premiere week. They take 2 weeks to get final numbers so that's why they're posted so much later than Nielsen. I haven't had a chance to analyze all the numbers but it looks like Castle did pretty good for ABC. They do note that DVR is usally targeted at the younger audience so networks like Fox and the CW tend to do a lot better. I also like that they mention networks are paying more attention to these numbers and use them for PR purposes even if it doesn't mean anything for the bottom line.

http://tvbythenumbers.com/2009…..tile/30214

http://i873.photobucket.com/albums/ab297/Beckett76/Castle%20Sigs/6.png Banner/Icon by: petal of roses  
October 12, 2009
8:28 pm
Admin
Admin
Forum Posts: 4773
Member Since:
April 29, 2008
Offline
2
0

We're adding ratings discussion for episodes into the episode section of the forum so I'll move this there.

Site Administrator
October 12, 2009
10:15 pm
Jamz
Hard Core Castle Groupie
Forum Posts: 2644
Member Since:
September 5, 2009
Offline
3
0

Thanks admin.

So looking at the numbers … Castle jumped from a 2.3 in the key demo to a 2.9 which is pretty big. It also looks like it's the 4th best performing show for ABC behind Grey's Anatomy, Desperate Housewives, and Flash Foward.

It's hard to get too excited since these don't count in the Nielsen's and the networks don't make money off the advertising this way. But it shows that people are definitely taping it and watching it.

Let's hope the networks take a long hard look at these numbers.

http://i873.photobucket.com/albums/ab297/Beckett76/Castle%20Sigs/6.png Banner/Icon by: petal of roses  
October 13, 2009
2:17 am
Actress27
Hard Core Castle Groupie
Forum Posts: 518
Member Since:
May 27, 2009
Offline
4
0

Jamz said:

Thanks admin.

So looking at the numbers … Castle jumped from a 2.3 in the key demo to a 2.9 which is pretty big. It also looks like it's the 4th best performing show for ABC behind Grey's Anatomy, Desperate Housewives, and Flash Foward.

It's hard to get too excited since these don't count in the Nielsen's and the networks don't make money off the advertising this way. But it shows that people are definitely taping it and watching it.

Let's hope the networks take a long hard look at these numbers.


I hope they do because that is a pretty good jump. I don't have a DVR but I know tons that do, and DVR Castle all the time. I hope they do look at it.

www.twitter.com/TheActress27
October 13, 2009
3:25 am
m_hanh
Hard Core Castle Groupie
Forum Posts: 666
Member Since:
May 12, 2009
Offline
5
0

From the Hollywood Reporter, their take on the DVR numbers, nice blurb on Castle, hope they are right!

In addition to "Dollhouse," some other shows particularly aided by DVR gains include NBC's "Heroes" — its Live+7 rating of 3.7 is greatly improved from its previous 2.7. Same with ABC's "Castle"; the difference between a 2.3 and 2.9 is significant in the eyes of a network.

The whole articlel:

http://www.hollywoodreporter.c…..44da858d50

October 13, 2009
11:28 am
Jamz
Hard Core Castle Groupie
Forum Posts: 2644
Member Since:
September 5, 2009
Offline
6
0

Thanks for that article.

I asked on tvbythenumbers why they track such numbers if it doesn't mean anything. One of site owners said the networks pay for the info because it looks good with PR. And they're trying to show advertisers that people are watching a lot of the shows if not live. It's a matter of figuring out how to make money since most people forward through the commercials.

http://i873.photobucket.com/albums/ab297/Beckett76/Castle%20Sigs/6.png Banner/Icon by: petal of roses  
October 13, 2009
11:36 am
m_hanh
Hard Core Castle Groupie
Forum Posts: 666
Member Since:
May 12, 2009
Offline
7
0

I know they are testing commercials that you can still "see and hear" through DVR fast forward. 

Forum Timezone: America/New_York

Most Users Ever Online: 587

Currently Online: crazy4castle, evesix, lvncastle, Alie, UniGarden, lv2bnsb, Scott, PrettyFloralBonnet, iheart2784, Piffi, Hedgehogvampire, Shena, Morrison, Nicky, KBRC
96 Guest(s)

Currently Browsing this Page:
1 Guest(s)

Top Posters:

dmcw: 3399

Nev827: 3279

Alie: 3135

Jamz: 2644

Leftfield: 2492

He-Touches-Things: 2364

KalliopePL: 1924

unniw: 1738

MissWanderer: 1640

sarah_darling: 1626

Member Stats:

Guest Posters: 685

Members: 8759

Moderators: 2

Admins: 1

Forum Stats:

Groups: 6

Forums: 112

Topics: 3555

Posts: 112428

Newest Members: Biazar, wolfbarb, emilygower, TheObsessive, hagen11, bek23, razzleedazzle, Myms, tbatt247, tcardec

Moderators: Admin (4771), addonchat (-1)

Administrators: Admin (4771)